The level of take-up is clear evidence of the popularity of this important product. When professionally presented and fully explained, customers readily recognize the protection and benefit this product provides.
Core areas of focus:
- Understanding the product
- Building value
- Understanding regulatory requirements
- Maintaining a compliant insurance sale
- Presenting the product
- Presenting and agreeing price
- Closing the customer
- Dealing with issues and concerns
- Handling customer objections